Get your business on Google Places listing

Google places is essential for all businesses, as Google now serves up place results for location based or local search results. Whenever someone types in a search query that is location or area based, a Google Places listing will appear on the first page of search results. This is your opportunity to take a prominent position on that valuable first results page. Your business and website will be listed and a marker on the Google Map will show exactly where you are located - but only if your business is indexed correctly for a Google Places listing.

Four steps to Google Place listing success:

• Claim your Google Places listing - via Google
• Complete all available fields for registration - it's important to be as thorough as possible, the more information the better!
• Link your listing with your Google Adwords account. This adds a 'plus' sign to your Places listing and allows visitors to view your best performing ads.
• Get started asking clients for ratings and reviews - anyone with a Gmail account can rate your business. This aspect of online marketing is only going to increase. Google will favour businesses with higher numbers of reviews and ratings, so the sooner you get onto this, the better.

Does a Google Places listing help if my business is not location based?

This question is often asked by consultants and other 'mobile' business owners who perhaps don't want to be tied to one location. Of course every aspect of your online marketing strategy must tie in with your overall marketing and business plan.

The bottom line is, you'd rather your business be found online than not. And despite the global nature of the internet, people generally prefer to find products and services that are close to them. We're still localised in our day to day living.

If you want to talk further about how local search sits within your marketing strategy and what other avenues of online marketing you'd like to explore, please get in touch.

And if you like the sound of a Google Places listing but feel like you barely have time to open the search engine page, let alone complete a registration - don't panic. At iQuantum we have helped many of our clients complete their Google Places listings. We can do the entire process for you, and will put procedures in place to help you get as many client reviews as possible.

Make the most of Google Places listing - one of the internet's most powerful search engine tools.